While visiting Back-Link.net, we will not collect any personal information about you unless you choose to provide that information to us. If you choose to provide this information, it will be used for the express purpose for which it was intended, such as responding to your request for information or joining a web discussion forum. We remind you that if you visit a link outside of Back-Link.net you are subject to the privacy policies of that site.
Information collected and stored automatically
Back-Link.net automatically collects some technical information from you when you visit the site in order to give you the best possible experience. Back-Link.net uses web measurement technology (Google Analytics) to automatically track how visitors interact with Back-Link.net including where they came from, what they did on the site and whether they completed any pre-determined tasks while on the site. This type of usage is classified by the Office of Management and Budget as Tier 2 usage since it is a multi-session web measurement. Aggregate data is used to help Cassus Media improve our user interface and diversify our content offerings to meet the needs of our customers, track operational problems, prevent fraud and improve the effectiveness, security and integrity of the site. This information does not identify you personally and data is only retained in accordance with the Cassus Media data retention policy. For each page that you visit, we collect and store only the following technical information:
- Date and time of access
- URL address of the Back-Link.net webpage visited
- Internet domain and IP address from which our website was accessed
- Type of browser and operating system used to access our site (if provided by the browser)
- URL address of the referring page (if provided by the browser)
- Completion or success status of the request for a web page or other on-line item
- File size of the webpage visited
This information is only used to help us make the site more useful for you. With this data we learn about the number of visitors to our site and the types of technology our visitors use. We never track or record information about individuals and their visits and we do not share this data with anyone outside Back-Link.net unless necessary for law enforcement purposes.
There are two types of cookies. A session cookie is a line of text that is stored temporarily in your web browser’s memory cache, and will expire when the browser is closed. A session cookie is not placed on any hard drive, and it is destroyed as soon as you close your browser. A persistent cookie is saved to a file on your hard drive and is accessed whenever you re-visit the website that put it there. This lets that website remember what you were interested in the last time you visited.
We use persistent cookies to enable Google Analytics to differentiate between new and returning Back-Link.net visitors. Persistent cookies remain on your computer between visits to Back-Link.net until they expire. We may also use persistent cookies to block repeated invitations to take the customer satisfaction survey. The persistent cookies that block repeated survey invitations expire in 90 days.
Back-Link.net may utilize third party services to enhance its distribution of data and information (e.g., videos) through links from the Back-Link.net web site. A persistent cookie may be set by such a third party provider when you click on the provider’s link in order to access Back-Link.net data (e.g., play a video).
By default, persistent cookies and web measurement technologies are automatically used when you visit Back-Link.net. Nevertheless, if you decide to disable or remove cookies from your browser, you will continue to have access to all information and resources on Back-Link.net.
Information collected from interactive surveys and forms
Back-Link.net provides interactive forms that let you voluntarily submit personal information (such as your e-mail address, name, or organization). This occurs when you register to join an online community to submit information to web discussion forums, blogs and other community features; registering to receive e-mail updates and newsletters; and sending questions and comments to the Back-Link.net team. In these cases, all submitted information is used only for the express purposes for which it is provided, and is not made available to any third party.
Back-Link.net only shares information you voluntarily provide with other government agencies if required by law. Back-Link.net never collects information or creates individual profiles for commercial marketing. However, when you join an online community and participate in online discussions, your name and other personal information you provide (except e-mail) are viewable by anyone visiting Back-Link.net, unless you choose not share this information with the public on your user profile page. Any personal information you provide will be protected to the extent permissible under the Freedom of Information Act and Privacy Act.
Electronically submitted information is maintained and destroyed according to the principles of the Federal Records Act and the regulations and records schedules of the National Archives and Records Administration, and in some cases may be covered by the Privacy Act and subject to the Freedom of Information Act. A discussion of your rights under these laws can be found on the Freedom of Information Act home page.
Back-Link.net may also use online survey instruments to obtain feedback on your experience with Back-Link.net. The survey initiation pops up for a random sample of visitors, is voluntary and does not collect personal information. If you decline the survey you will still have access to the same information and resources of Back-Link.net as those who do take the survey. The survey reports are available only to Back-Link.net managers and other staff who require this information to perform their duties. Cassus Media retains the data from the survey results in accordance with its data retention policy.